Project Description
The Borough of Belmar is undergoing a major mixed-use redevelopment in its downtown core, which will extend to the waterfront. A joint development team comprised of the Borough of Belmar and the Gale Company, a private real estate developer based in New Jersey, are spearheading the redevelopment. The program includes 1200 new residential units, a new retail strip on Main Street, a public plaza and waterfront promenade with a hotel and marina.
Newwork was hired to develop the master plan for the redevelopment and to produce all of the marketing materials to gain support from the local residents as well as attract investors. The marketing package includes site plans, unit floor plans and elevations, perspective renderings, mood collages and text descriptions of the development and is presented in several formats including a PowerPoint presentation, a printed brochure and an in-progress website.
Rendering of Main Street
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Site Plan
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Site Documentation
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Retail Merchandising Plan
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Site Analysis Diagram
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Atmosphere & Lifestyle
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Open Space Study
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